How it Works

The Immersive Web & Advertising

The platform for Cooliris Advertising is our popular Cooliris browser plugin. Hailed by the New York Times as the "new immersive approach to Web navigation," Cooliris plugin transforms the browser into a unique and expansive Web experience that delivers rich imagery and videos in an engaging 3D environment.

Cooliris browser plugin:

4 Billion content views/month
120M selected views/month
2.3M active and social consumers of rich media
45K new unique users acquired daily

Cooliris Advertising leverages this technology to provide marketers full creative control of their brands online. Rather than serving ads through conventional IAB formats, Cooliris Advertising displays premium-quality advertisements within the context of the user's visual media experience. The result is brand advertising that's relevant, non-obtrusive, and engaging to consumers.

Evaluating your ad campaign

To help you evaluate your ad campaign in our pilot program of Cooliris Advertising, we will collect streamed as well as aggregated data about how users interact with your ads in Cooliris, including:

Number of times ad is displayed
Number of times ad is selected
Average time spent on ad
Post ad-action
Number of times ad was shared

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